Just as a successful skyscraper relies on a solid base, a thriving SEO campaign needs a robust foundation. Our comprehensive “Link Building Opportunity” database addresses the seven common challenges faced by the SEO community.
If you’re experiencing any of these issues, you’re not alone. Your competitors might be struggling with similar link-building hurdles, but taking decisive and strategic actions can give you the edge you need.
Common Link Building Challenges:
- Stalled Rankings
“I’ve tried everything—from well-optimized content to high-authority backlinks, but my rankings still aren’t where they should be.” - Uncertain SEO Practices
“I’m unsure if I’m following the latest search engine guidelines or preparing for potential Google penalties.” - Identifying Strengths and Weaknesses
“I don’t know my site’s strengths or weaknesses, but I understand how crucial they are for outperforming my competitors.” - Unexpected Traffic Results
“I’m getting a lot of traffic, but my sales and conversions aren’t reflecting that.” - Complex Site Architecture
“My website has many interlinked pages, but I’m unsure if they’re passing relevant link juice effectively.” - Technical SEO Challenges
“I need guidance on best SEO practices for schema, .htaccess, sitemap.xml, robots.txt, 404 errors, and 301 redirects.”
Our SEO Audit Process
A solid SEO campaign begins with a thorough analysis of your crawl budget and indexation.
Step 1: Discussion
Before we dive in, we’ll align on your project vision. What are your goals for this website? Are you aiming for sales, leads, or something else?
Step 2: Keyword Strategy Audit
Once we understand your vision, we’ll evaluate your current keywords to ensure they align with your website goals. We’ll also identify new keywords and prioritize them based on your objectives and competition level.
Step 3: Competition Audit
To win in the digital landscape, you must know your competitors. We’ll analyze their keyword usage, content, and backlink strategies to uncover their secrets and identify new opportunities for you.
Step 4: Technical SEO Audit
This comprehensive audit examines various elements that affect your search engine rankings and user experience, including website load speed, mobile responsiveness, broken links, redirect issues, misleading canonical tags, XML sitemaps, robots.txt, and schema markup.
Step 5: Site Structure Audit
A well-organized website structure helps both crawlers and users find information quickly. An optimal structure enhances your site’s topic relevance and authority, leading to increased organic traffic.
Step 6: Content Audit
As the saying goes, “Content is king.” We will conduct an in-depth content audit to identify duplicate, thin, outdated, or low-quality content to enhance user engagement and search engine favorability.
Step 7: Backlinks Audit
Backlinks are a critical ranking factor that can significantly impact your site’s success. We will perform extensive research to analyze your current backlink profile and discover new link-building opportunities.
Step 8: Action Sheet
Information is only valuable if it leads to action. We will provide you with a prioritized action plan designed to enhance your website’s performance.